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Our Mission and Values

The Postlight Charter

Who We Are

Postlight is a premium, full-service digital partner specializing in product strategy, design, and engineering. We build beautiful, enterprise-scale platforms that drive business outcomes for our clients.

Our Mission

To create great digital experiences with our clients that drive positive change for their businesses and the people they impact.

We aspire to:


We’re not dogmatic about any one methodology or technology. We do whatever’s needed to solve the problem at hand.

Drive with

We care about the overall product and user experience above all. Design is not what it looks like, it’s how it works. We don’t use technology for technology’s sake — we use it to power the best user experience.

Excel at
Our Crafts

We’re passionate and forward-looking about what we do. We’re constantly learning and growing individually and with each other. As practitioners, we are always looking to apply what we learn to our craft.

Create an
Enriching Culture

We create a culture of collaboration and growth across disciplines. We approach challenges with a growth mindset. We constantly build our skills and support and learn from one another, regardless of geographical location, department, level, title, background, or identity.

Call It
Like It Is

We don’t obfuscate or use jargon. We speak in plain English and always give our best advice, even if that advice is to work with someone else.

Let Ethics

We don’t deceive our clients. We don’t overcharge for our services or pad our hours. We’re accountable, transparent, and honest in our dealings.

Empower Others
Who Use Our Work

We deliver software platforms that give our clients and their customers more power and control over their world. We don’t structure our engagements to make our clients dependent on us indefinitely.

Create Positive

We measure success in terms of impact: on the world at large, on our clients’ world, and on their constituents’ worlds. We immerse ourselves in the problem at hand to deliver innovative solutions that drive digital transformation.

Our Values

Part 1: For Ourselves

To create great digital experiences with our clients that drive positive change for their businesses and the people they impact.

We love our work for the challenges it brings and the change it creates.
Share your love of your discipline and the things you learn. Be mindful that what you build will impact people and the world around us.

We are

Be punctual, prepared, polite, and patient.

We work across

A great product is inherently interdisciplinary. Look for feedback and ideas from the entire company.

We trust each other to do great work.

Offer support, not supervision. Smart people with clear goals get the job done.

We are always learning and growing as professionals.

Create a culture of curiosity, continuous learning, and professional development. Share what you know with each other.

We believe in sustainability and work-life balance.

You have a life of your own, and responsibilities outside of your job. When you have life or family obligations, or when things happen out of your control, let us know and go deal with them.

We support a hybrid
working environment.

We value the input and contributions of our in-office and remote team members alike.

We offer and accept critique on the work we do and the way we do it.

Offer clear and specific feedback with respect and context. Critique the work, not the person. Openly accept critique.

We accept

Create a culture of curiosity, continuous learning, and professional development. Share what you know with each other.

We share the responsibility of creating a respectful and inclusive environment.

Whoever they are — managers, peers, teammates, applicants, employees, clients, prospects, or guests — we unequivocally welcome, support, and celebrate everyone in our community, regardless of identity. All races, ethnicities, gender identities, gender expressions, sexual orientations, physical abilities, physical appearances, socioeconomic backgrounds, educational

backgrounds, nationalities, ages, religions, and beliefs are welcome. We tell the world that all are welcome here. Constructively address behaviors that are not in the spirit of our values, accept constructive feedback, and if necessary raise concerns to People Operations. Advocate for what is fair to all.

Part 2: For Our Clients

We are an advocate and
trusted partner.

Seek to create relationships of mutual trust. Continually earn permission from our clients to help them succeed. Advocate for our clients and support them. Act with integrity and stay aligned with the broader interest of the client. Give the best advice you can, respect where a client is coming from, and be mindful of what our role is in their world.

We continually work to make engagements better.

Client relationships are exactly that — relationships. When they are going well, seek to deepen your understanding of the client and help them meet their goals. When they aren’t, address it openly, and figure out what changes — whether at Postlight, or on the client side — would make things better. Work to enact those changes on an ongoing basis.

We are focused on building and delivering great digital platforms.

We know what we are good at. Shipping quality software is the heart and soul of Postlight, and where we aren’t experts, we partner with the right people who can help.

Ultimately, we all work for the user.

Work with your client to find the real users of their products, listen to those users, and focus on addressing their actual needs and goals. Measure, then improve. Build accessibility into each project from the start, not as a feature or afterthought.

We work efficiently and thoughtfully.

Efficiency is a virtue. Do the best, highest-quality work you can with the time and resources at hand. Measure success by shipping great work, not by billable hours.

We believe prototypes are better than presentations.

We build digital platforms. Presentations are a helpful way to communicate information, but don’t create slides instead of software. Demo functioning software or interactive mockups as soon as possible.

Part 3: For The World

We act as part
of a network.

Promote our clients. Promote community members. Promote people who need a job. Promote the work of your coworkers. Support people who need some help. Offer our space for events. Openly and freely share skills and expertise.

We support a hybrid
working environment.

Share your work and process with the strategy, design, and development communities. Share not just what you’re doing but the mistakes you’ve made and what you’ve learned. Wherever possible and practical, open-source code, design process, and products.

We all contribute to
Postlight’s voice.

Trust each other to have common sense about how we represent Postlight. Use your regular voice in public. Speak freely. However, be mindful that your public voice and public actions can be connected to the company. Don’t unilaterally speak for the company — speak for yourself.

We seek to empower

Do no harm. Protect people’s data and their time, and be mindful that even well-intentioned products can create unforeseen consequences. Build things that give people more control over their lives—or that delight them and bring them joy.


These values are aspirational. Use them as a framework for improving Postlight.

If you see our actions don’t match these values, speak up. Use these values as a framework for discussing how Postlight can improve, and how to implement changes.

This document was created through a many-month, collaborative process. The language about inclusivity is copied from VOX Media’s inclusion and diversity statement (adapted a little). We expect to return to it every year, to discuss and adapt it.

Updated April 13, 2022